WHAT I HAVE MADE?

Senior Digital & Social Media Specialist

Ogilvy & Mather 

 

Creation and implementation of 360º Marketing strategies. Development of strategies focused on Social Media with aim of lead generation, engagement, awareness and favourable opinion. Display and rich media campaigns, RTB, use of advanced digital creativities and innovation formats. Digital projects management (webs, apps, CMS, blogs ). Data extraction and performance analysis about digital campaigns using tools as Adobe Omniture, Adobe Social, Google Analytics, Brandwatch, Twitter Analytics, Facebook Analytics… Client support, presentation and negotiation of new projects and strategies. Results reports, benchmarks and billing.

Digital Account Executive

Wunderman 

 

Digital campaigns management, coordinating marketing strategies with local and international teams. Development and monitoring webs, microsites and CMS. Extraction and analysis of traffic and conversions. Responsible of SEO optimization. Elaboration of benchmarks, briefings, internal and client presentations and billing management. Integration and implementation of CRM strategies (Email marketing, data bases management, surveys and consumer profiles reports).

AWARDS

Gold Cannes Lions

Campaign Max Motor Dreams was awarded by Cannes Lions International Festival of Creativity 2017 as best tangible tech campaign in Cyber category.

Bronze Cannes Lions

We were prized in 2017 for the campaign Max Motor Dreams as best connected devices campaign in Mobile category.

Programmatic Grand Prize

Granted by El Periódico de la Publicidad in 2017 to the best use of tools related with programmatic buying, RTB and the good data management.

Gold Prize - El Sol Festival

Granted by El Sol Iberoamerican Advertising Communication Festival to the best innovation product in 2017.

Bronze Cannes Lions

The Sound of Glory campaign was awarded as best use of radio as a medium in 2016.